By Karen Dale (auth.)
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Extra info for Anatomising Embodiment and Organisation Theory
The popularity of the work of Desmond Morris ± from naked ape to manwatching [sic], sexwatching and babywatching ± indicates the powerful nature of these sorts of argument. In the 1970s, sociobiology became influential as a way of establishing a biological basis for all human behaviour. It was popularised through E. O. Wilson's 1975 book on the subject, which aimed to `codify sociobiology into a branch of evolutionary biology' (Lewontin and Rose, 1984) and had a vision of neurobiologists and sociobiologists as the new leaders of a planned society of the future.
CORPORATE BODIES AND PLASTIC BODIES During the academic movement from the naturalistic to the socially constructed body, `western' societies' relationship to and construction of the body have also altered. The assumptions about `the body' which solidified from biological science into the `anatomising urge' are being disrupted by contemporary societal and technological changes. The marriage of `new' technologies (for example, cosmetic surgery, genetic engineering and information and virtual reality technologies) and the consumer culture emphasis on choice highlight the potential for reshaping the body.
The second is in enabling the physical reconstruction or reorganisation of the body, through genetic engineering, cosmetic, Social Theory and the Body 39 plastic and transsexual surgery, and the `new reproductive technologies'. They are both tied in to notions of the relationship between the body and the identity of the individual. In the first of these reconstitutions of the body, computer and virtual reality technologies are argued to produce disruption or even transcendence of somatic knowledge of place, space and time.