By Tom Lydon

Grasp the Low-Risk ETF-Based making an investment approach that provides You the opportunity to generate profits in Any marketplace weather   “Tom Lydon has been a pacesetter within the ETF company for a few years. His new publication walks throughout the fundamentals of ETFs making an investment and exhibits why professionals–and more and more, individuals–are turning to ETFs.” –Bob Pisani, CNBC Reporter   “Our advanced and worldwide economic climate has created a strong desire for guideposts for traders and investors alike. Tom Lydon presents a very good instrument to aid navigate the present fiscal atmosphere in a transparent, concise, easy-to-understand way.” –John L. Jacobs, EVP and CMO, The NASDAQ OMX team, Inc.   “There are 1000's of writers, audio system, and advisers clamoring to get a seat aboard the ETF bandwagon. even if, if you’re searching for real perception from a true pioneer, then learn Tom Lydon. not just is Tom’s The ETF pattern Following Playbook a principled how-to advisor for person traders, it truly is needful examining for funds managers.” –Gary Gordon, Editor of ETFExpert.com   “Tom Lydon has prepare a concise guide for the lively ETF dealer outlining the major drivers of profitable development making an investment. The ETF pattern Following Playbook offers sound recommendation for investors in addition to a entire and up to date travel of the entire ETF global has to offer.” –Scott Burns, Director of ETF research at Morningstar

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Extra info for The ETF Trend Following Playbook: Profiting from Trends in Bull or Bear Markets with Exchange Traded Funds

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5) show the progression of the portfolio’s equity versus buy-and-hold for each period. 0% annually, a conservative assumption that we feel allows room for a management fee, as well as for the occasional transaction costs on the exchange transactions. The improved performance was measured in two critical dimensions: annual return and portfolio drawdown. For both of the 40-year periods, the moving average portfolios achieved a measurably higher annual return. Perhaps even more significant, the path to that return was much more civilized, in that interim losses were much more subdued.

Are you willing to ride out sharp swings for potential long-term gains, or would you rather have slow, steady progress? ■ Do you have money set aside for the things you need, or are you putting it all in the markets? ■ Do you understand what you’re about to buy, or are you letting the chips fall where they may? ■ How quickly do you expect to see results? Are you patient? ■ Are you close to retiring, or have you just graduated college? 21 From the Library of Gayle M. Noll This page intentionally left blank From the Library of Gayle M.

How comfortable are you knowing that you could lose money? How much of a loss would you be able to stomach? Follow Warren Buffett’s two basic rules: “Number 1, don’t lose money. ” When you’ve figured out your risk tolerance, you’re ready to move forward. I can’t tell you what your acceptable level of risk is— that’s up to you, regardless of your age. Some experts advise a riskier portfolio when you’re younger, becoming gradually more conservative as you approach retirement. But if you aren’t comfortable with a particular level of risk, that’s enough reason for you not to take it on.

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